PRIVACY POLICY — Alternate

Alternate Creative Agency ("Alternate", "we", "us") is committed to protecting your personal data. This policy explains what we collect, how we use it, and your rights under the Digital Personal Data Protection Act 2023 (India) and applicable global privacy laws.

1. Data We Collect

Contact data: Name, email address, phone number, company name — provided when you fill our contact or inquiry forms.
Communication data: Messages, project briefs, and correspondence you send us.
Usage data: IP address, browser type, pages visited, session duration — collected automatically via analytics.
Payment data: Invoice details processed through our payment partners. We do not store card numbers.

2. How We Use Your Data

To respond to project inquiries and deliver agreed services.
To send project updates, invoices, and support communications.
To improve our website and services through analytics.
To comply with legal and regulatory obligations.
With your consent: to send occasional newsletters or relevant offers.

3. Data Sharing

We never sell your personal data. We share data only with: (a) service providers who help us deliver work (e.g. email delivery, analytics, cloud infrastructure), subject to data processing agreements; (b) legal authorities where required by law.

4. Data Retention

Contact and project data is retained for 3 years after project completion. Analytics data is retained for 26 months. You can request deletion at any time.

5. Your Rights (DPDP Act 2023)

Right to access: Request a copy of your data we hold.
Right to correction: Request we correct inaccurate data.
Right to erasure: Request deletion of your data.
Right to withdraw consent: Opt out of marketing communications at any time.
Right to grievance: Contact our Data Principal at service@alternateco.com.

6. Cookies

We use essential cookies for site functionality and analytics cookies to understand usage. You can disable analytics cookies in your browser settings. We do not use advertising or tracking cookies.

7. Contact

For any privacy queries, write to: service@alternateco.com
Alternate Creative Agency, 001 Prestige Tower, Whitefield, Bangalore 560048, India